Architectural Animation Showreel

Architectural Animation Showreel


Unlike most companies who work mainly with developers, engineers or architects to create factual but boring visualizations of properties, Mediafreaks come in from a marketing angle to produce architectural animation solely for the purpose of providing the aesthetic impact. For this reason, many advertising houses and companies who wish to create an impressive walkthrough for their corporate videos or advertisements work with us.

The Oasis @ Mulberry TV Commercial

The Oasis @ Mulberry TV Commercial


This TVC for Tan Chong Holding’s property The Oasis @ Mulberry opens to see an arrowana fish swimming in a huge tank situated in a large condominium unit – all in 3D. The concept was to showcase how spacious the unit was by displaying the size of the tank and the distance the arrowana must swim to reach the full length of the tank. This had to be done in 3D because it was technically impossible to train a fish to swim according to script and also cost prohibitive to build and install such a huge tank. The TVC ends with a pull out to a lavish and spacious looking apartment..

3D Architectural Animation | APMI Kaplan

APMI Kaplan


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Mediafreaks was engaged to produce a photorealistic 3D architectural walkthrough which would showcase the various facilities available within the centre. From classrooms, computer laboratories, discussion lounges, conference rooms, library to the reception area, this animated walkthrough provides the audience with a preview of the ideal study environment in APMI Kaplan.

China Aviation Museum | 3D Architectural Animation

China Aviation Museum


This is an architectural presentation representing Pico’s concept and vision of the China Aviation Museum to be built in Beijing.

The Marbella | Architectural Animation

The Marbella TV Commercial


This is a TV commercial Mediafreaks produced for the condominium property The Marbella. It involves compositing live human actors into the 3D environment we created from scratch.

Republic of Singapore Navy Museum


This is a 3D architectural visualization of the Republic of Singapore Navy Museum.

The museum showcases the history and development of Singapore’s naval forces, from its beginnings as the 1934 Straits Settlement Royal Naval Volunteer Reserves to the present day, Republic of Singapore Navy.

Opened in 1987, it is housed in a pre-World War II building that was used as quarters by the Royal Navy. Re-modeled to resemble the interior of a ship, with narrow walkways and portholes, the building is an unusual but interesting treat for visitors. Exhibits include antique marine equipment, historic photographs, and details of the sophisticated missile corvette vessels of the current Navy.

Military and marine enthusiasts will be captivated by the exhibits at the Republic of Singapore Navy Museum – antique marine equipment, historic photographs, even details of sophisticated, high technology missile corvette vessels.

Singapore NEWater Plant


This is a 3D architectural flyby of the Singapore NEWater Plant.

Water reclamation is a growing trend in the U.S. and around the world. In the U.S., there are several other water reclamation projects that are now being planned or under construction. Two of them are at Gwinnett near Atlanta, Georgia and at Scottsdale near Phoenix, Arizona.

In 2001, PUB embarked on a new initiatives to increase water supply from unconventional sources for non-potable use. The use of NEWater for wafer fabrication processes, non-potable applications in manufacturing processes as well as air-con cooling towers in commercial buildings would free large amount of potable water for other potable purposes.

The NEWater Plants at Bedok and Kranji Water Reclamation Plants was commissioned at the end of 2002. Following that since Feb 2003, NEWater has been supplied to wafer fabrication plants at Woodlands and Tampines/Pasir Ris and other industries for non-potable use. In Jan 2004, another milestone in the NEWater initiative was accomplished with the commissioning of the third NEWater Plant at Seletar Water Reclamation Plant which began supplying NEWater to the wafer fabrication plants at Ang Mo Kio. The total capacity of the 3 NEWater plants is 92,000 m3/day or 20 mgd.

SMRT Harbourfront NE Line Walkthrough


This is a 3D architectural walkthrough of the SMRT Harbourfront MRT station. It involves compositing live human actors into the 3D environment we created from CAD blueprints.

The North East MRT Line (NEL) is the third Mass Rapid Transit line in Singapore and the world’s first fully underground, automated and driverless rapid transit line.

As the name implies, the line connects central Singapore to the northeastern part of the island. This line is the first in Singapore to be entirely underground. The North East Line is the first line in Singapore to have artwork integrated into all its sixteen stations, under the Art in Transit programme.

Other than the Art in Transit programme, the interior architecture for the stations are typical of the design of the early 2000s with lots of white and glass and steel. This kind of design can be seen in other subways stations built during this period like the Shenzhen Metro and Hong Kong MTR’s Tseung Kwan O line.

NTUC Xmas Fair @ Downtown East


This is an architectural presentation representing Pico’s concept of the NTUC Downtown East Christmas Fair.

Supreme Court of Singapore


Mediafreaks was engaged to produce this 3D animation sequence explaining how Permasteelisa would go about building the structural and aesthetical cladding of the Supreme Court of Singapore.

The Supreme Court of Singapore is one of the two tiers of the court system in Singapore, the other tier being the Subordinate Courts.

The Supreme Court consists of the Court of Appeal and the High Court and hears both civil and criminal matters.

In June 2005, the Supreme Court moved from the old Supreme Court and City Hall buildings into its new premises on 1 Supreme Court Lane.

The design of the current Supreme Court building mirrors the Supreme Court’s organizational structure. The courtrooms where the High Court hearings take place are contained in the lower levels of the building, from levels two through six. The Court of Appeal, the highest appellate court in the land, is symbolically raised to the apex of the building and houses at the centre of the disc.

The building showcases an abundance of glass in the atriums, skylights and lift shafts, signifying the ideal of transparency in the law.